Evidence-Based Marketing Now
Afghanistan Monitoring & Research (AMR) is the first comprehensive market research and media monitoring (advertisement tracking) agency in Afghanistan. AMR’s mission is to provide actionable, evidence-based insights to its clients in a way that is credible, transparent, and affordable for private sector businesses that wish to maximize their advertising budgets.
Market research tools allow marketing departments to make strategic, evidence-based decisions about how to present their products and brands to consumers, as well as allocate their marketing budgets. AMR uses quantitative and qualitative research methods to provide actionable insights to its clients.